On the eve of National Roller Coaster Day, Kings Island in Ohio announced their tallest, fastest, steepest, longest and most expensive steel roller coaster ever. It checks off all of the superlatives any marketing manager would drool over and is just the sort of ride a family watching the news would immediately say, “Let’s go to Kings Island next summer!”
Except, of course, for a select group of loud, online roller coaster enthusiasts.
P/C: Kings Island.
You see, apparently dropping upwards of $25 million isn’t enough for these folks, as they IMMEDIATELY began to bash the new ride.
You read that correctly: they’re heavily criticizing a ride that isn’t built yet, based solely on photos and snips of POV video.
Am I missing something here? This ride is going to be one of
only seven “giga” coasters in the world (300 foot drop). It’s a capacity
darling with three train operation and four-across seating. It’s everything a
sane coaster enthusiast should love.
Apparently dropping upwards of $25 million on a new thrill ride isn’t enough for these folks.
But no. It apparently wasn’t extreme enough for some online. And being the Internet, they made sure the park knew their displeasure – via social media:
For reals, dude?
Let’s not even get into the fact that these are the same group of “enthusiasts” who scoured the Internet, stumbling upon the ride’s name months ago.
It’s almost like they’ve ruined their own hobby…where have we heard that before?
SPOILER ALERT: Parks don’t build ride for the 1% (or less) of enthusiasts like us. They build them to attract families to come to the parks, spend all day (and all of their money) multiple times a year.
Several park chains have switched between the thrill-seeker demographic and family one. Time and time again, the return to family attractions (with thrilling rides sprinkled in-between) has ALWAYS been the better formula for success.
SPOILER ALERT: Parks don’t build ride for the 1% (or less) of enthusiasts like us.
Just be thankful your home park is receiving anything at all, let alone a massive, new coaster from one of the best manufacturers in the world.
Just to put it into perspective: other park chains are “looking forward” to announcing glorified carnival rides and ultra-low capacity coasters as their new for 2020 attraction later this month.
Oh and for anyone trying to not call this thing a giga coaster – Steel Phantom would like to have a word with you…
There’s been quite a bit of chatter over those few weeks in regards to rides and attractions that could be coming down the pipeline, so I figured I’d take the time to address one in particular – Vortex at California’s Great America being next in line for a floorless conversion.
Let’s start with how this rumor even came about. Longtime Cedar Point Public Relations Manager, Janice Witherow apparently told the paper (and was printed as saying so) that, “…Cedar Fair plans to do the same with other aging coasters in its portfolio, including one next year at its park near San Francisco.”
I don’t think I’ve ever seen another park spoil the announcement of a new ride…for another park. Let alone one in your own chain. That being said…
Why this would be a good idea:
The facial expression on the riders says everything…
1.) Standup coasters were a fad. They require two different locking systems which slows down capacity – and they aren’t the most comfortable riding position. Basically, it was throwing the adage of, “…don’t stand up on a coaster” to the wind. But that was about it. The last new standup to be built: 1999’s “Georgia Scorcher.”
2.) Also, the conversion could theoretically smooth out the ride, the second B&M ever built. It’s a marketable product with a minimal investment. Seems like a safe, economical idea. Even if the conversion isn’t that popular, it’s only about the same amount as the revamp of Planet Snoopy – as opposed to a new, $22 million hypercoaster from B&M.
Why this would be a bad idea:
1.) This is the park’s 40th anniversary. It’s been through some rough times in the past decade, but most will argue the park has emerged from the doldrums and is making strides to become a destination park. This addition (if true) just screams, “meh” to me.
But, upon further research, recent “anniversary” celebrations haven’t been very stellar or marketable at this park for awhile:
2001 – 25th Anniversary: Removal of the beloved Scenic Railway for cancelled S&S Hypersonic coaster. Addition of Psycho Mouse and used Wave Swinger from Carowinds.
2006 – 30th Anniversary: Survivor: The Ride re-named Tiki Twirl.
2011 – 35th Anniversary: Invertigo removed; three new shows; Halloween Haunt expansion.
You have to go all the way back to 1996 and the 20th anniversary season to see a record breaking or marketable new attraction in an anniversary year: Drop Zone Stunt Tower.
Medusa at Six Flags Discovery Kingdom is three times longer and twice as high as Vortex.
2.) The park’s direct competition (Six Flags Discovery Kingdom) already has a taller, faster, longer and smoother version of this ride. (Medusa). I can speak from personal and direct experience – Rougarou didn’t make Mantis much better, if better at all. It’s still rough in spots, although the capacity is slightly higher now due to faster loading. Not that we waited longer than 10 minutes to ride (Millennium Force and Maverick had hour long waits while we were there, for comparison).
Let’s just hope that if the conversion takes place, it’ll include a covered loading station…like they should have done back in 1991 when it first opened…
Now, this is ALL conjecture – no official announcement has been made – but if the park does decide to convert Vortex to floorless, they’re going to have one HELL of a time in a market that is already ultra-competitive for entertainment dollars. Plus, we haven’t even addressed that RMC rumor up in Vallejo…