How to Make Ride Announcements Better for Amusement Park Chains
It’s that time of year again – time for park fans to begin serious speculation about what may (or may not) be coming to their favorite parks in 2020.
With SeaWorld Parks already making announcements (or teasing them) for all of their parks, Cedar Fair and Six Flags are up next to reveal what’s in the works for next season.
All of the SeaWorld parks are expecting major, new additions to their facilities in 2020, including Mako at the original SeaWorld in San Diego, CA.
There seems to be two trains of thought on how to best make these announcements: by individual park or as a complete chain.
At Cedar Fair it appears the chain spreads out their announcements, usually over a two week period, so that each park receives their “day in the sun” with media coverage in their local markets.
Meanwhile at Six Flags, the chain has made it a tradition to announce every park’s newest addition in a single video, with each park sending out a release to their local media. The idea is that the single announcement carries more weight on a national level, which should translate into more traction with the national media.
But this “one day fits all” strategy does have a potential flaw: what if a park hasn’t opened their new ride from 2019? Wouldn’t that potentially kill the buzz for both?
Sadly, for the good folks at Six Flags Magic Mountain, they don’t have to imagine this scenario – they’re living it.
Since their “new for 2019” attraction, West Coast Racers, isn’t even finished being built, it’s highly likely the park will be forced to announce another new ride, without even finishing the last one they announced.
Despite being announced in late August of 2018, West Coast Racers is still far from being complete.
Personally, I’m a fan of the spread out approach. The collective anticipation continues to build throughout the week or two you keep dropping announcements. Plus, there’s a smaller probability that your least-visited parks or smaller investments won’t be lost in the giant, one day announcement.
And if a situation like Magic Mountain’s sets up, there’s flexibility built into it to delay an announcement.
No matter the way you announce it, 2020 is setting up to be a record year for new capital investment. Let the speculation and intrigue begin!
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What do you think? Are you a fan of a “one day” or “spread out” announcement style for new rides and attractions? Let me know in the comment section below – and be sure to check us out on social media as well!
The Seven Days of Arrow Development – Day 7
Today’s post is of Ron Toomer, Arrow’s first engineer and the man behind some of the most iconic steel coasters ever built. While the company may be best remembered for their rides – remember that without the people behind them, they would have most certainly never have existed.
Be sure to LIKE, COMMENT or SHARE with the amusement park fans in your life – and don’t forget that “The Legacy of Arrow Development” premieres THIS SATURDAY at the Montgomery Theater in San Jose. Tickets are still available here: bit.ly/ArrowTixSJ
See you there tomorrow evening!
The Seven Days of Arrow Development – Day 6
Today’s post is of X at Six Flags Magic Mountain – the world’s first 4th Dimension coaster and the last coaster Arrow ever built.
Be sure to LIKE, COMMENT or SHARE with the amusement park fans in your life – and don’t forget that “The Legacy of Arrow Development” premieres THIS SATURDAY at the Montgomery Theater in San Jose. Tickets are still available here: bit.ly/ArrowTixSJ
See you there on Saturday!
Arrow Development documentary coming from Great American Thrills and American Coaster Enthusiasts
GOING HEAD OVER HEELS FOR SOUTH BAY HISTORY
Former ride manufacturer to be featured in new documentary from local filmmakers
MOUNTAIN VIEW, CA – Great American Thrills® and Totally Twisted Media are proud to announce a historic partnership with American Coaster Enthusiasts (ACE) Worldwide, Inc. to produce a documentary on the former Bay Area amusement park ride manufacturer, Arrow Development. The film is expected to premiere at the IAAPA industry trade show in Florida this November.
Several of the most prominent and respected names in the amusement industry have already signed on to participate in the documentary. These include: Cedar Point, Irvine Ondrey Engineering, Silverwood Theme Park, S&S Sansei and Six Flags Magic Mountain, among others.
The documentary is being produced by the all-volunteer team behind the award-winning “Lost Parks of Northern California” series, with filming beginning shortly. Nicholas Laschkewitsch and Kris Rowberry are leading the project:
“Everyone knows Silicon Valley is famous for technological innovations,” said Rowberry. “But very few people are aware that the valley that gave us Google and iPhones also spawned the world’s first log ride and tubular steel roller coaster, along with countless other ride innovations.”
Joining Rowberry as Executive Producer on the project is Nicholas Laschkewitsch, Video Promotions Coordinator for American Coaster Enthusiasts.
“Arrow Development and its mechanical marvels have always mesmerized me and held a special place in my heart,” said Laschkewitsch. “The sheer opportunity to be able to tell the story of Arrow to the masses is a dream come true.”
Fans can keep up with the latest happenings on the project by following American Coaster Enthusiasts on Facebook and Twitter or by using the #RideWithACE hashtag. To join ACE, visit: www.ACEonline.org
How You Can Be a Part of the Arrow Development Documentary
Many people have expressed interest in either helping out or participating in some way with our newly announced documentary on Arrow Development. So, here’s three quick ways you can be a part of history:
1.) Join ACE:
As a recognized 501(c)3 non-profit organization, the members of the American Coaster Enthusiasts are all about the preservation and enjoyment of amusement parks and roller coasters. By joining, you’ll help preserve our incredible amusement heritage, while becoming part of one of the largest and most respected roller coaster organizations in the world. Learn more at: www.aceonline.org
2.) Contribute photos or videos of Arrow rides, both past and present:
Do you have some “vintage footage” of older Arrow rides? Maybe a photo of you and your family next to a defunct Arrow coaster? Feel free to send them to: socialmedia@greatamericanthrills.net and we’ll do our best to get them in the documentary – with proper attribution, of course.
3.) Join us for a shoot!
We’ll be announcing exact dates and locations for shoots across the United States and Canada – so who knows – we just might be at your home park this summer! 
Colossus at Six Flags Magic Mountain Catches Fire, Partially Collapses
Screenshot from KTLA-TV’s live helicopter footage.
Colossus – the wooden racing coaster at Six Flags Magic Mountain that has been closed for several weeks to undergo a massive renovation, caught fire today in an area where workers were removing track pieces. A portion of the lift has completely collapsed, but the rest of the circuit appears to be in good condition, based off of video taken from the scene. The park was closed at the time – no injuries have been reported.
First reports of the fire came in around 2:30pm and immediately photos began to “light up” social media. The park and ride became a trending topic almost immediately:
The official statement from the park confirms that:
“(The fire) happened while work was being done to disassemble the ride. The park was closed and there were no injuries. Colossus has been closed since August 17 for renovation. Plans for the spring debut of Twisted Colossus are still on track.”
The Coaster Guy reported just a few days ago that he saw what appeared to be burn marks where track had been removed on the lift. The ride is being renovated by Rocky Mountain Construction, who have done several other ride modifications, but never on this large a scale.
So how will they accomplish such a quick turnaround? The answer is simple – they’ve got everything they need already on site to repair and replace: Because the re-design of the ride does not incorporate all of the original layout, there will be literally thousands of board feet of lumber on the site that can easily be recycled into repairing any damaged sections of the ride.
TO RECAP – an apparent construction accident caused Colossus’ lift to catch fire today – while it was under renovation and NOT open ot the public. Thanks to the efforts of both the park and Los Angeles County Fire Department, the blaze and subsequent damage to the structure was quickly contained -no one was injured.
Colossus at Six Flags Magic Mountain once featured on Nickelodeon’s “Wild and Crazy Kids”
With Colossus’ days numbered at Six Flags Magic Mountain, I thought it be appropriate on this Throwback Thursday to share a bit of my childhood relating to the “King of Wooden Coasters” before it’s too late.
Like many other early Millennials, I grew up with Nickelodeon. And not the crap Nickelodeon they’re passing off today. I’m talking Salute Your Shorts, Rocko’s Modern Life and Double Dare holy crap this is amazing Nickelodeon.
One of the mainstays of the channel was a show called “Wild and Crazy Kids.” It featured groups of kids competing in wacky, sometimes messy games with the goal to just have fun (Imagine that!)
Colossus, gleaming under the spotlight of basic cable television!
I, like many other wide-eyed kids watching, were introduced to Colossus by this show – with their “Wacky Roller Coaster Spill.” That and the hope that someday, God willing – I’d get on the show and get to score one of those shirts…
Now, the editing isn’t very good in terms of continuity (I think they show the first drop three times and the double up twice). But it still shows a beautiful and thrilling Colossus – and an interesting game to boot. Enjoy this bit of 80’s / 90’s kid nostalgia – and #FarewellColossus!
If you’re looking for the latest on what comes after Colossus, be sure to check out our friends in Southern California, The Coaster Guy and Park Journey.
If the video isn’t loading properly, just skip to 9:16 for the good stuff…
Video is used only for educational or informational purposes. No claim of copyright intended.
UPDATED: Ninja at Six Flags Magic Mountain Derails Due to Fallen Tree on Track
A major incident tonight on a Six Flags Magic Mountain roller coaster has capped an already tragic day in the amusement industry.
First, a young, British teenager was killed after being allegedly ejected from an Intamin ZacSpin, called “Inferno” at Terra Mitica park in Europe.
Then, just moments ago – reports came in that Ninja, Six Flags Magic Mountain’s suspended coaster – had a major derailment, with at least one car wheel assembly completely separated from the track. At least four people have minor injuries, according to local media. Crews from the local fire department, as well as Magic Mountian maintenance staff are on scene, assisting riders as I type.
Screengrab from live coverage at: http://www.KTLA.com
UPDATE: A statement from Park Public Relations Manager, Sue Carpenter: “The issue was caused by a tree branch fell on the track of the roller coaster obstructing the train.
In situations like this – and I cannot stress this enough – we need to let the investigations run their course. There will be much said over the next few weeks about maintenance, ride safety and parks in general that will be absolute junk and rubbish. “Coaster experts” will pop up all over the media, spouting off things that they have no qualifications to say, with their only qualifications being that they’ve ridden many rides.
You will not find any of that type of speculative reporting here.
Let’s allow the facts to come out – as speculation will only lead to rampant misreporting and really ends up being a complete disservice to everyone involved.
The thoughts and prayers of the entire Great American Thrills staff is with the friends and family directly affected by this difficult day.
We’re at Six Flags Magic Mountain Today!
That’s right – we’re up early, getting our coaster fix for the new year off on the right foot…err, coaster rather.
We’ll be meeting up with our friend The Coaster Guy today at Six Flags Magic Mountain for a “pit stop” before continuing on to our next destination in the Los Angeles basin.
Follow our journey with the hashtag: #greatamericanthrills – we’ll be live blogging the entire day on social media.
And if you’re in the area, drop on by – we’d love to meet you!
Photo of the Day: Tatsu at Six Flags Magic Mountain
When you build a ride at Six Flags Magic Mountain, there’s an expectation that it has to be bigger and badder than the rest. Tatsu is definitely one of those coasters.
Built on the top of the large hill that defines the park, Tatsu is easily the most intense flying coaster built by Bolliger and Mabillard. I dare you to find a better lift on a ride – as you climb, the terrain falls below you, giving the illusion of rising much faster than you actually are!
When it opened, Tatsu featured the largest inversion on a flying coaster – the VERY intense “pretzel loop” element.
As always, a big thanks to my friends at BorrowLenses for allowing me to capture such beautiful photos with their gear.
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